ICICI Bank and Times Internet, a digital arm of The Times of India Group, today announced the launch of a super-premium co-branded metal credit card.
Powered by Visa, the ‘Times Black ICICI Bank Credit Card’ provides exceptional experiences, travel benefits, luxury lifestyle services and curated privileges designed to cater to the tastes of high-net-worth individuals. Adding to its uniqueness, the inaugural cards are crafted with metal infused with historic printing plates of The Times of India, symbolising a blend of legacy and innovation.
The exclusive co-branded card offers seamless and efficient travel experiences like visa services at home, unlimited access to lounges at over 1,300 international airports, stays at luxurious hotel/resort, airport transfers, exclusive access to ‘The Quorum Club’ and lifestyle management services by CribLife.
Cardholders earn 2.5% reward points on international spends and 2% on domestic expenditures. They also receive exclusive entry to marquee events organised by The Times Group including Times Lit Fest, ET Startup Awards, ET Conversations, Art Soiree and more.
Rakesh Jha, Executive Director, ICICI Bank, said, “We are delighted to partner with Times Internet and Visa to launch the ‘Times Black ICICI Bank Credit Card’. This aligns with our customer-centric approach and commitment to introduce compelling propositions that resonate with the refined tastes and preferences of our customers. We offer a wide range of credit cards designed to cater to diverse customer needs, including travel, e-commerce, and lifestyle preferences. We believe this new credit card is going to play an important role in the overall personal banking experience offered by ICICI Bank to its customers.”
Satyan Gajwani, Vice Chairman, Times Internet, added, “The Times Black ICICI Bank Credit Card is a testament to the shared vision of leading brands coming together to redefine luxury for India’s affluent segment. Combining ICICI Bank’s experience in financial services and Visa’s global payments expertise with Times Internet’s deep understanding of premium lifestyles, this card offers unparalleled experiences. Its distinctive metal design, crafted from historic Times of India printing plates, reflects our commitment to both innovation and tradition.”
Sandeep Ghosh, Group Country Manager, India and South Asia, Visa, shared, “Visa’s partnership with Times Internet and ICICI Bank to co-create The Times Black ICICI Bank Credit Card, combines our global payments expertise with our partners’ insightful understanding of consumer behaviour – especially, the ambitious affluent. Together, we have designed a unique card, offering elevated payment experiences and distinctive value propositions for ‘India’s influential’ who value time and premiumization.”
